Pajar Canada's Flagship Store Opening
Events Fashion

Pajar Canada’s Flagship Store Opening – October 20

I was excited to trek down to Soho for the first time in years (thank you pandemic) for the opening of Pajar Canada’s Flagship Store Opening.

 Pajar, a Canadian, five-generation, family-owned fashion brand known for its signature footwear and outerwear, celebrated the grand opening of its first brick-and-mortar retail store location in the U.S.

The outside
The outside

Located in the heart of New York City’s iconic fashion and shopping scene, Pajar opened its doors to their new Wooster Street location, celebrating with fellow Pajar family, executives, Canadian consulate members and more. Consumers and attendees enjoyed exclusive retail store amenities such as a private VIP lounge and innovative visual displays; browsed the latest product offerings including Pajar’s signature footwear, outerwear, accessories and the Fall 2021 collection; and immersed themselves in brand’s Canadian roots with themed beverages and bites throughout the evening.


Born in Montreal in 1963, for 58 years Pajar has been known for its signature footwear and outerwear collection inspired by its rich Canadian heritage. Now, with the brand’s latest global expansion, Pajar aims to continue to encourage consumers, both existing and new, to get out and enjoy the great outdoors and urban landscapes with their array of fashionable outdoor apparel and footwear.

Pajar Canada's Flagship Store Opening.
Pajar Canada’s Flagship Store Opening

I love the lightweight coats to the heavy-duty sky coats. They had beautiful boots that I looked at while the D.J. played music and the crowd sipped cocktails.

They say this winter is going to be a doozy so at least NYC is ready to combat it with Pajar in its town.

114 Wooster Street, New York, NY 10012



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