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Booze

Electric Sky Wine

I was super excited to go to the Meadowlands Festival to see my dear loves The Red Hot Chili Peppers! And okay, Weezer too. So I see that Electric Sky Wine is one of the many sponsors to be there and I can’t be more excited. WINE and CHILI PEPPERS = A PERFECT PAIRING.  

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I discovered Electric Sky wine which is the first premium, consumer-friendly wine born out of music.  The wine is offered in convenient, single serve, stackable portions with four easy-to-sip varietals: French Rosé, Italian Pinot Grigio, California Moscato, and California Red Blend. My dear love, Justin called it fruit juice when we sat on the train heading to Citi Field to see GAGA. It comes in a “unzippable” 4 four pack that breaks off… See image below. 

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Electric Sky is sourced from select vineyards in the French Languedoc, Italian Veneto, and California wine growing regionsThe wines are styled to be approachable and refreshing, offering varietals that are most popular with today’s younger, premium wine consumers. Designed for an on-the-go lifestyle, Electric Sky comes in a unique 750mL bottle that snaps into four pre-filled, shatterproof glasses of wine, which are 100% recyclable and BPE free.  Convenient and portable, Electric Sky allows consumers to enjoy their favorite wine at any given location. The single serve glasses are also perfect for occasions where only one glass of wine is desired, without having to open a whole bottle.

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In the last year, over 14.7 million Millennials attended at least one music festival, making Electric Sky a natural fit for popular music festivals and events. The wine has proven to be a hit at festivals such as Governor’s Ball, Meadows, North Coast, Bonnaroo, SXSW, and many more, far outselling wines in traditional glass bottles.  “Music is such a seminal part of Electric Sky‘s DNA,” says Daniel Sena, Head of Strategic Marketing at Interscope Records.  “In so many places where music is consumed, wine is also consumed. So, our goal was to create a premium wine that could complement the music lover’s on-the-go lifestyle.” 

They recently extending the launch of Electric Sky Wine to Los Angeles, which is a natural fit for the brand.  The wines will be available in stores throughout the region will appear at industry tastemaker events and festivals throughout the summer – like the MEADOWLANDS FESTIVAL!

IT WAS SO DELICIOUS AND CONVENIENT! For more information about Electric Sky Wine, please visit www.ElectricSkyWine.com.

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